What is a Progressive Web Application?
The progressive web application (PWA) is a website that acts as a native mobile app. The main difference between a native mobile app and a PWA is that the PWA works in a browser, so there is no need to download it from the app store. PWAs can save data on the user’s device’s cache. That allows users to stay up to date, no matter how fast their internet connection is. For example, Twitter provides a continuous web application; however, they also have traditional native iOS and Android apps.
Advantages of the Progressive Web Applications over Native Apps
PWAs can work in offline mode, gives users access to an online store at any time and keep them up to date. As we know in some cases, when there is no internet connection, websites are limited to displayable. On the other hand, mobile apps tend to be self-contained, allowing users to browse the app offline, thus increasing engagement and greater availability. In offline mode, any information can be automatically saved during the last internet access. An offline page can be filled in with a brand, other details and can have some advanced features.
Lower Usage of Storage
It is becoming increasingly difficult for native apps to win a place in the lives of users. Therefore, it is advantageous that PWAs do not have a high limit of usage. Moreover, the storage requires very low for because no new app needs to be downloaded. Therefore, your target group can test the application without obligation. This makes it an ideal MVP solution to validate your business model. It also takes less memory than native apps, sometimes very frustrating for the user
Take Advantage of SEO
PWAs have URLs and, as a result, are identified and crawled by search engine such as Google. As a result, clients can easily find a PWA using a search engine. PWA content is included in search results and therefore contributes to Search Engine Optimization. It is possible – with tools from Google – to test how your PWA gets results in search results. Key features here are security as well as PWA upload time. Enter what content should be relevant and different, as is always the case with SEO. SEO is becoming increasingly critical now as more services and products are sought online.
The biggest advantage of PWAs over traditional apps is that they are independent of in-app stores. With many smartphone users uninstalling apps due to lack of storage space, this independence can be of great help. Customers do not need to download PWAs and use more space. All it takes is a web browser.